MLM Tips: How to Connect with People Using F.O.R.M

Within the world of network marketing, it can be very easy to think that you have to be the best salesperson in order to make a substantial living.  That is not the case whatsoever. 

Studies have actually proven that you primarily have to be a great listener and overall conversationalist, able to influence your prospects to open up to you – even if they are complete strangers. 

This can be done much easier than you might realize simply by following the FORM method – Family, Occupation, Recreation, and Message. 

How so?

Ready To Live The Life Of Your Dreams? You need to check this out before it’s too late


There are not very many people that do not enjoy talking about their families.  Think about the number of people that carry around photos of their family members in their wallets, eagerly waiting for the opportunity to show them off.  In order to use this part of the FORM method to your advantage, get them talking about their family and share just a little information about yours to break the ice and build that rapport.


Do not hesitate to ask your prospect about what they currently do for a living.  They would already have their defensive guard down since they opened up to you about their families.  Now, you can start to get to the root of that flower by getting them to spill the beans about their job – especially when it comes to the best and worst parts of their occupation.  Once you have done that, they will naturally want to know what you do – which will create a door of opportunity for you to slide in right away.


No one likes to talk about their jobs all day, especially since they spend so much time throughout the week actually doing their jobs.  Therefore, you definitely want to make the transition away from their occupation by talking about what they enjoy doing in their spare time.  What do they do when they are away from the office just to unwind and relax?  How much time do they get a chance to engage in those activities, especially with their busy schedules?  More importantly, would they enjoy being able to have a little more time to focus on doing those things that they love to do?


The final step of the FORM process is to find out what drives them and what is most important to them.  For example, if they did not have to go to work every day, what would they be doing with their time?  More than likely, they will either say that they would spend more time at home with their families or engaging in their favorite forms of recreation.

Need To Generate More Leads ASAP? Check out My #1 Recommendation Here!

The Next Phase

Following the FORM method provides you with all of the information that you will need to change these potential MLM prospects into moneymaking recruits.  You will already know about their families, their jobs, what they love to do and what motivates them to do it.  Use this information effectively to pitch the presentation and close the sale accordingly so that they can get to work as soon as possible.

It’s Your Turn!

Do you use FORM in your business?  How has it worked for you?  Please leave your feedback in the comments section and I look forward to reading them!

Did you get value from this blog post?

If so, please leave your comments below and share this on social media 😊

P.S. Struggling to get a business going? Let’s connect by clicking here!

P.S.S. Click here to see what people are saying about working with me. ❤️

20 responses to “MLM Tips: How to Connect with People Using F.O.R.M”

  1. Absolutely! F.O.R.M is on the of first things I learned early on in my career. It is a time tested technique that is proven. F.O.R.M works online and offline. It is a great way to establish a connection with a prospect. The thing I like the most about F.O.R.M is that it helps you identify your prospects, needs, wants, and desires. Good Stuff Nate!

    • Nate Leung says:

      Hi Karl,

      Yes, F.O.R.M does work offline and online. It also works outside of business to. What’s great about F.O.R.M is that you can build some awesome relationships by doing so. And like you said, you can use it a filter system to see if your prospect is a great fit for your business. Thanks for the comments!

  2. Irene Franzese says:

    I remember this from believe it or not Amway. They used to tell us all the time how to use this when first meeting someone. You break the ice by asking them about their family, then their occupation, what they love to do in their down time and if they had money out of the way, what would they spend their time on. Thanks for sharing and jolting my memory.

    • Nate Leung says:

      You’re welcome Irene! F.O.R.M has been tried and true and still works in today’s marketplace. Thanks for the comments!

  3. I’m going to send this blog post to a friend of mine who is into MLM’s

  4. Jason Power says:


    Great advice this really gets prospects thinking about their reason why they would do something and brings them to make decisions based on what they need and want.

  5. Greg says:

    I remember being taught this and other techniques when I was doing my Amway business back in 1990.

    What it actually comes down to is being genuinely interested in people.

  6. Linda Kapani says:

    Rapport is similar to trust, and you can often build trust and rapport simultaneously. However, building rapport focuses more on establishing a bond or connection.

  7. Hello, I’ve enjoyed reading yet another valuable post by you!. I’ll be back for more! 😉

  8. Cindy Eidahl says:

    Awesome Nate. I never thought about using a FORM.
    Good idea. Thank you for sharing

    • Nate Leung says:

      You’re welcome Cindy! Be sure to implement in your business and reap the results!

  9. Hey Nate,

    FORM is classic. This is a great way for your prospects to really get comfortable with you. Once you get them to talk about themselves, you become the greatest conversationalists to them. With this strong connection they’ll be more open to what you have to say, especially if it’s something that will benefit them! Good Share!

    • Nate Leung says:

      F.O.R.M is a tried and true method. It is still relevant today, as it was decades ago. It will still be relevant years from now as well. Thanks for the comments!

  10. Judy Garey says:

    The FORM approach sounds great! I just normally allow the conversation to flow naturally as if I’m talking to a friend. 🙂

  11. Prince Adetokunbo says:

    Hi Mr Leung,I am a pastor in a big church that has up to 6000 parishes or about 5 million members and also am players career planner which means I have access to thousands of footballers,while I was thinking on how to help many of this people around me I thought of MLM and with no single idea of how it can work …..i think I needed someone like you to help me out on what and what do I need to do to get the train moving

Leave a Reply

Your email address will not be published. Required fields are marked *

Hi, I'm Nate! 😊

Thank you for visiting my site. I help people to create a profitable online business from home.
Read My Story

Connect On Facebook

Subscribe On YouTube