High-ticket product sales are one of my favorite ways to earn a passive income. ls because there are so many opportunities to grow actual passive income. The exciting part is how much you can earn as an affiliate marketer.
The most important factor in your success as an affiliate is what kind of products you promote.
You can put in less effort, less time and make a lot more money.
Let me break it down as an example.
The reason why I like the high ticket is that you can sell one item at $1,000 instead of 1,000 items at $1.
So what one would you focus your energy on?
- Would you focus the same amount of energy on one item for $1,000?
- Would you rather focus more energy on trying to sell 1000 products at $1?
That is the difference between a high ticket and a low ticket.
The common myth that most marketers think that because the price of the high ticket is a lot more, it means that the customer will not buy the product.
Let me break it down to you and I’ll explain why that is. When it comes to high ticket, the three things that you have to know about high ticket:
1) It has a strong back end and you attract quality customers.
What does quality mean? It means quality customers. No tire kickers, or time wasters.
This process allows you to filter out the people who are not serious about your product. The business model allows you to focus on higher-quality customers. These are those who have skin in the game, and that is worth your time.
2) Raises the asset value.
When you take a potential customer through a funnel and you take them through a process. When you’re selling a high ticket item, it requires a low barrier price item to get the prospect through the door. As they go through the process, there is an opportunity to sell them on a high priced item.
The idea here is to provide as much value as you can upfront. At the same time focus on getting as much traffic as you can to your offers. The traffic can be a form of Facebook, Instagram or YouTube. This applies to both the organic and also the paid. How you get customers through the door is by getting them to opt-in for a lead magnet or buy a course under $100.
A low ticket item can be anything under $100. So when you take them to your low barrier offer, now they become a customer, so now this is where it gets really fun. A high ticket can be anything above $1,000-$5,000, even higher than $10,000 or more.
Now, that you’ve already delivered your product or a lead magnet. The next step is you start to provide value since they are now on your email list. So you want to start providing value. This is part of the nurturing process.
Here are some high ticket items that you can offer:
- Inner circle mastermind – where there is a course you purchase then have a mastermind in a Facebook group
- One on One coaching – can be coaching for 4, 8 or 12 weeks
- Group coaching – where you meet with the group once a week on a zoom call
- Weekend masterminds, or seminars – Rent a mansion in Las Vegas
The nurturing process is so important because when you drive in traffic, you take your customer through a process of them getting to know you through your daily e-mails.
This creates the know, like and trust factor.
Once you have established this, you can now start the upsell process.
In this video, I am going to show you how you can leverage yourself and take high ticket affiliate marketing to another level.
These are insightful tips! I first started affiliate marketing in 2004 and it can be a very lucrative income. I have mostly veered away from it over to years to concentrate on other types of monetization (i.e. sponsored posts), but I’ve been toying with the idea of doing more affiliate marketing in the future. 🙂
Awesome, it’s great for those who are starting off or are veterans and can be built around your brand and messaging..
I think that’s the right philosophy. It may take more effort to sell one high-end item, but you only have to sell one!
That is what most people think but it’s the same amount of effort it takes to sell a $49 product as it does to sell a product priced over $5,000.
Thanks for sharing, Nate. I really need to up my affiliate game so if you have more tips I’m all ears! Will browse around for more great info too here, thanks!
if you’ve been promoting a $37 e-book in order to earn $18.50 commission per sale, then it means you’re already qualified to earn $200 commission per sale.
That’s what high-ticket affiliate marketing is all about. Stop wasting time on peanuts.
I agree, well said!
I have plan to apply affiliate marketing for my blog and I’m still don’t know how to start thanks for this wonderful tips it would helpful a lot! Nice post.
Thank you, Maysz!
The difference between a high-ticket and low-ticket offer is the impression you create in the minds of buyers.
According to Forbes, people only do business with who they like and trust to some degree.
The real product is people!
Very often our first affiliate site is a passion project, talking about things like pet products or barbecue grills. For myself, once I had a good understanding of how affiliate marketing works I realized that all the ‘experienced’ guys are selling high ticket items and making bank.
That’s the secret which is why so many people struggled to wrap their minds around higher-priced items.
These are great tips and you definitely sharing this with us in an easier way possible. I’d rather spending my energy on selling a higher ticket rather than on a low ticket that will take a lot of my energy on selling it.
Exactly, well said!
The high ticket space is something I need to up. I’ve been looking for ways so that I can earn more and in turn not have to sell low ticket products. There is a big difference between the two. Great tips, I really need to up my affiliate marketing game.
Keep going. You got this!
This is a bit of an eye opener. I’ve only ever sold low value affiliate products. What you say makes sense. I like your nurturing process too leading people in.
Yes. It’s perfectly fine to nurture people in the beginning to build the relationship. If you can split even in the beginning and the real money is made on the customer’s lifetime value!
I agree, selling high valued items is much more profitable than lower ones, and the effort is the same. I started to focus on high valued items on my website this year and the earnings are so much higher.
Yes, and you can earn more profits in less time too.
I’ve always heard about how lucrative affiliate marketing can be when you found the golden niche, but of course, nothing in this world is easy.
I agree which is why so many people struggle. You made some good points.
Promoting the big-ticket items is one of the most powerful ways to make money with affiliate marketing.I have a hard time trying to sell higher ticket items.
It’s all about your mindset. 😊
I agree. I’ve been doing affiliate marketing for a while now and try to focus on high valued items on my websites.
Good for you. 😊
Whether you’re selling a $17 product or a $1999 high ticket product, knowing what prompts people to press the buy button is a powerful force you can’t do without.
Most of the time, people buy out of emotional signals going on within their minds and afterwards, they justify it by giving cognitive reasons why they bought it.
If you want to succeed at selling other people’s products, start speaking to the minds of your target audience.
These are helpful insights. However, I don’t typically work on an affiliate basis but will consider these tips.
Awesome, Garf! Please come back and let us know your results.
The truth is, that affiliate opportunities can amaze you when you promote the right programs to the right audience. Using affiliate marketing programs that pay, you can make over $7500 for a single sale. And it does not involve additional tasks.
Exactly. Which is why most people don’t get the true value of a big-ticket item. Very nicely said.
You’ve given some excellent tips here. I’m definitely trying to hit those targets!
Let’s do it Lisa!
Affiliate sales is hard for us bloggers! Sounds like you’ve cracked the code!
Yes, you are so right. From what I’m seeing that most bloggers are not providing any real value, and it starts with that first.
I definitely agree with you. A high ticket item will be more worth it than selling multiple lower ones. I will be using these tips in the future.
This is something so great and very interesting having an income like this is so good that you will make double your money. I’ll check this out.
Let us know how it goes Cathy!
I agree with all your points. Selling out products with low price and low value will only waste your time. Work wisely.
Yes, and I’m glad you pointed it out because you can make more money in less time.
This is some really interesting information. Thanks so much for sharing.
Thank you, Shannon!
This makes me double think that I need to consider affiliate marketing to at least have that passive income. I like how you were able to give me the importance and benefits of affiliate marketing.
Thank you, Berlin!
It takes effort and focus to raise the monthly earnings to that height. Plus the knowledge and constant staying in the loop of what’s developing in this area of expertise.
Exactly, Laura. Well said!
Great article. This is a topic I know I need to learn more about and you really helped me understand some good ways. Thank you.
Great information. You always bring us up to date information, stated in easy to understand terms and It is not overwhelming.
I love this topic, always gives me a little bit of sense what I need to do and be prepared for. Thanks!
You’ve given lots of insight and great tips here and I agree with you on some. Will definitely need to think and learn more about this and your post makes things quite easy to understand.
I have not “gotten my feet wet” with affiliate marketing but you did give me great insights on how to be successful with it. I have bookmarked your site for future reference.
Thanks for sharing this! I’m bookmarking to watch it later.
I have ytried affiliate marketing but never really earned anything sadly