When the going gets tough, the tough get going. But some just . . . quit. And others jump ship. In the challenging world of MLM Network Marketing, this dilemma pops up quite a bit. Most of the time, things don’t go as planned for people, at least in the beginning. Adversity starts to happen, life gets in the way. This is to be expected for just about everything: You don’t start a sport and get good on day one, just like you don’t start a business and get rich in the first month. Some people don’t get a simple idea that success takes time. Many of these people just . . . Quit. They obviously don’t get anywhere by giving up on their dreams. That leaves us with two options: Persist or jump ship. But what exactly do we mean by jumping ship?
A Step Back
Before we talk about that, though, let’s take a step back at how MLM Network Marketing tends to work. Usually, people will sign up through a MLM opportunity that has things set up for them. A few people set things up themselves, but this is rare and inefficient. When you sign up with an MLM opportunity, all of the people in your organization are associated with the group, promoting the same product or service. This bolsters the effectiveness of teamwork, and, in fact, forces it, which is necessary for success in the MLM world.
Okay. Now we can talk about what it means to jump ship. Jumping ship – or MLM jumping, as it’s more frequently called in the business – is the practice of switching from one MLM firm to another, or at least I like to call it, “Shiny Object Syndrome”. This entails a complete change in products, services, distributors, uplines, downlines, and . . . Well, just about everything, really. This is obviously confusing to manage, which is one great reason already not to be an MLM jumper.
It sounds silly in theory. So why do people do it in practice? Simple. They don’t see immediate results with one opportunity; they choose not to let go of their dreams of big money, and instead let go of their work ethic; and then choose to start from scratch with a different MLM opportunity, expecting that the change in scenery will bring success.
Everyone’s reason is different. It could be that they are not getting the results they are expecting when they signed up. Maybe, it’s the product or service that isn’t selling as well as they hoped. The people in their warm market told them “no”. The problem starts with the mindset. Many reps who join these types of deals get distracted, frustrated or discouraged when things don’t go their way. They don’t understand that in order to get results, they have to go through a process. That’s why jumpers always fail, or only succeed infrequently, by chance. Because they have to re-engineer everything from the beginning, including their downlines, and do things their way, where in reality, the system has already been set in stone. All they have to do is follow the plan. This makes it virtually impossible for them ever to succeed because they’re always starting from scratch.
Don’t give up!
You have to stick to your guns when things get challenging. This much we all know from experience. But you have to. It’s the only way to make it out alive, let alone wealthy. If you believe in your comp plan, your opportunity, and your products or service, you will make it.
Now it’s your turn. Have you been jumping from opportunity to opportunity? If so, how has it worked out? Has it worked out in your favor or has it frustrated you in even more? Be sure to leave a comment below and I look forward to reading your comments!