Spending your young company’s precious funds to procure MLM Genealogy Lists could be a big mistake for several very reasons.
Before we get into that though, it is important to understand just what one of these lists is.
Now, like every other field imaginable, not all the companies in MLM are going to make it.
The ones which go belly up for whatever reason usually sell off all their assets to try and offset their losses.
Among these assets is their list of clients, or genealogy list.
While it might sound like an easy way to more sales, this is often more trouble than it is worth.
First and foremost, you might actually be breaking the law by buying the MLM genealogy lists you have your eyes set upon.
If that list of contacts is being used by another firm right now to make sales or run a campaign, you could be breaching many different privacy policies as well as racking up fines from the Federal Trade Commission, or FTC, for shoddy business practices.
If you’re absolutely bent on buying one of these lists, make sure the seller is an accredited source.
You could find yourself in the middle of a nasty legal battle and a lake of bad publicity otherwise.
Before you go all gung-ho and start calling every name on the MLM genealogy list you just purchased, stop and wait for just a moment.
You should compare that list with the national do-not-call registry to see if any of the names are shared.
Even on genealogy lists from good sources, you are going to get a handful of these entries.
Some lists are made entirely from numbers you cannot legally call.
I’m not saying that buying leads isn’t always a bad practice. It’s just that so often, the leads obtained through MLM genealogy lists are ineffective, making you no money, or downright dangerous because they actually end up costing you money, which could lead to a bad return on investment.
Imagine this for a minute. Say you do call on the MLM genealogy list, and you happen to pull someone that is currently in an MLM Network Marketing company.
Say a skilled prospector from a rival MLM company has an MLM genealogy list in his hand and pulls one of your top producers and recruits them into their MLM Network Marketing company.
Think for a moment how that would feel. In theory, it sounds great and makes sense because of the lists that have a specific target market, which are MLM Network Marketing reps that understand the business model.
From an application standpoint, it’s just bad practice.
If you plan on being in the MLM Network Marketing game for a long time, I would suggest that you learn how to develop relationships and brand yourself to set yourself apart from those who are buying MLM genealogy lists.
If you do call these people and they report your company, you will most certainly face hefty and heavy fines from the federal government.
With enough breaches, you could ultimately get your budding MLM business shut down as well.
Thus, it is very important you watch your lists carefully.
Because they are so troublesome and literally fraught with danger you really are better off staying away from MLM genealogy lists altogether.
Not only are they dangerous even to consider using but once you’ve fished out all the “good” numbers, you’ll still need multiple people working 8-hour days to get anything from it.
This process means training and paying people to work for you while they make their phone calls and hopefully pick up some sales on the way.
If you don’t give them good numbers to call, or if you set them up with customers who are going to hang up as soon as they realize their number made it into the hands of another telemarketer, you’re just setting up your crew for failure.
If you want to get the most from your MLM campaigning and calling, you shouldn’t even consider using scraped MLM genealogy lists.
If you’re struggling to find good people or prospects to talk to, go here.
You can always contact me directly if you need any type of help with your MLM Network Marketing business.
It’s your turn!
Have you ever found yourself buying genealogy lists? Or know someone who has?
I would love to hear about your experience with them and please share them in the comments section below!
I look forward to reading them!
Very Interesting. I’ve never heard of Genealogy list. Thank you for sharing
You’re welcome Cindy. Thank you for the comments!
There are many points to consider before using one of those lists.
Getting your leads to direct you to other leads is a slower but efficient way to grow your own network.
Yes, not all leads lists are created equal. Always assess the pros and cons of each list. Thank you Paula!
I never really thought about buying those lists. Make sense though, there are a lot of failed MLMs for one reason or another or just people who have moved on to other companies. interesting read.
Great tip on why it’s not a good idea to call genealogy lists. It’s not worth calling a list of people who registered their number to not be harrassed by telemarketers! Why take the risk of ending up in court? Good looking out Nate!
You’re welcome Sherman. Glad you and I are on the same page. Thanks buddy!
This is so true and people should not waste money on the short cuts. Do the work and over time reap the rewards.
I don’t buy lists. I know of some people who do and have been on the receiving end many times of where my name/number was passed onto several other companies. Annoying……..
It sure is! You and I both! Thanks Judy!
Buying leads do not work. The best way to find customers and business partners is to build rapport. Rapport happens in the first eight seconds of a conversation, if a person does not do that then there is no business going on.
Tell that to Brian Carruthers who has consistently recruited 10+ distributors every month for more than 10 years. That is he has recruited almost 1500 personally in the last 10 years with more than 90% coming from purchased leads including from genealogy lists. In addition I do have a good friend in Paul Kroto who also builds with purchased leads. You’re welcome to google these guys and see what they are doing for yourself. I have ad some success with purchased leads myself just not near that much!
God speed to you!
Legalshield associate needs help in emailing invitations to have prospects watch the product videos. Help me
Go ahead and contact me here. Thanks!
I’m really glad you wrote this Nate, I was very close to buying a geneology list because a friend raved about them. I had no idea about the legalities. Eeck!
There’s a reason your friend raves about them. They don’t work. The days of recruiting like this are over. I’ll bet my bank account that you don’t have a big downline, nor have you ever had a big downline. I’ve spent thousands of dollars on them only to come out empty handed. Don’t waste your money on them. Don’t be a dummy like me.
Lots of good info!!!
However buying list is an old idea that old companies use to generate customers. Cold calling a list is not a good idea, however all you need to do is check the DO NOT CALL LIST.
Selling leads is a shady practice.
I know because I sell them, and I am building my list. Guess what I will do with the list. Lol.
Don’t let fear keep you from good business practices. Just use common sense when marketing.