The world of MLM, or multilevel marketing, can be a challenging path. In order to be successful, it’s really more important that you build a large team of people that you want to help. How many people you help is a direct proportion of your income. It can be how much products you and your associates move and how many people you recruit over a period of a month. You want to share your opportunity with those who are seeking for an opportunity or change in their life. Today we are going to find 3 effective ways to find your prospect's wants, needs and desires. Let's dig in shall we?
Ask About Wants
This isn’t to say you need to ask for a list of what your prospect currently does, or plans on doing instead. Instead, start a conversation about your prospect’s goals. This is important, since you’ll get an idea as to what it is your prospects want to achieve in life and possibly business. Once you’ve gotten a good list of these goals, ask them this: If you don’t get on board with this MLM opportunity, how else are you going to achieve this goal, this goal, and that goal? If your prospect is like most people, he or she will have not have a particularly well developed response. In this case, what you’ll need to do is say, Okay, let’s make a plan. And then, do it. Show them how you can assure them, to a high degree of confidence, that you can help them achieve at least the major goals they’ve shared with you. This is a great way to get people to take action and start working the business once they have joined.
Ask About Their Needs
What you're trying to do here is to find out their needs. Dig deep to see if the prospect has any problems or struggles. Many of them will be skeptical, and your opportunity may not be a fit for them. Don't make them feel guilty for not joining your opportunity. This is just alienating. Rather, show them how you can solve their problems with your opportunity. If their problems are personal – i.e., I don’t have the time or because I absolutely have to work these jobs and take these classes at school – it’s best to respect that, and share with them why they need the opportunity to begin with. If the objections are more hand-wavy – i.e., it costs too much to start, or, I won’t make enough money – show them that it doesn’t cost much, or how they will make money. Let them know that if nothing changes now, nothing will ever change in the future. Sometimes you need to be bold with your prospects because they may not realize that this is an issue.
Ask About their Desires
Finally, use this golden line: Are you open and ready to make a change in your life? Let them know that, you are ready to lock arms and form a partnership and let them know that as their sponsor you will be there to support them and give them guidance if needed. If they feel that you want to help them, then they will reveal their desires. It could be helping their family, or firing their boss. Whatever the case may be, assist them and assure them that you will help them get what they want out of life.
Putting everything together
Whether your prospect decides to join you or not, let them know you are there to help in any way shape or form. Assure them that you genuinely care about their well-being and success.
Now it's your turn!
What do you do to help your prospect? Do you use the above three that I've shared? Please feel free to share your feedback in the comments section and I look forward to reading them!
To your Success,